Relating to boy bands, BTS is the primary title that springs to thoughts. Since One Route, the South Korean group has set the gold commonplace for fulfillment and impressed numerous rising acts. However Simon Cowell’s new boyband, December 10, seems to be taking a really totally different strategy. A lately surfaced clip has gone viral, seemingly throwing shade on the Okay-pop giants.
What we learn about Simon Cowell’s upcoming boy group
Simon Cowell’s newest enterprise, December 10, is a contemporary seven-member boy band launched by means of the Netflix documentary Simon Cowell: The Subsequent Act, which premiered on December 10, 2025. The sequence follows Cowell as he searches for the subsequent world pop phenomenon, and the group — Cruz, Danny, Josh, Seán, Nicolas, John, and Hendrik, aged 16 to 19 — was chosen from months of auditions throughout the UK and Eire.
Already signed to Common Music, the band hasn’t launched authentic tracks but, however followers are buzzing with anticipation. Their title pays homage to the docuseries’ launch date, and whereas comparisons to One Route are inevitable given Cowell’s historical past, December 10 appears able to forge its personal path within the boyband world.
Boygroup sparks outrage with alleged BTS’ shade
The brand new Simon Cowell boygroup has already sparked backlash from BTS followers. In a single viral clip, a member of December 10 says, “If BTS can promote Wembley Stadium in flipping 5 minutes, we are able to promote the flipping Pluto in 5 minutes.” Many followers slammed the remark as both straight-up ragebaiting or sheer delusion. Others have identified the plain BTS comparability as a result of the group has seven members, whereas most worldwide boy bands usually hold their lineup underneath 5.
Followers name it a poor advertising and marketing technique
One fan wrote, “Let’s ignore them. Very poor rage bait promo technique to get their names trending on Twitter.” “I imply… the ragebait is a bit humorous to me as a result of I simply know these boys are going to be cringe af. However let’s simply ignore them hahaha,” one other person stated.
“That is such shortsighted advertising and marketing. “Like in the event that they turn out to be profitable, this clip will comply with them for the remainder of their careers,” one talked about. “I feel they’re utilizing rage bait ways to direct consideration to themselves,” added one other.
Simon Cowell’s one other try at recreating the One Route success?
Cowell made popular culture historical past in 2010 when, alongside visitor decide Nicole Scherzinger on the UK’s X Issue, he grouped 5 solo contestants—Harry Types, Niall Horan, Louis Tomlinson, Zayn Malik, and Liam Payne—right into a boy band after they have been eradicated individually. That call gave start to One Route, launching them to iconic world success and perpetually altering the trendy boy band panorama.
Nevertheless, issues haven’t all the time gone easily since. One Route went on an indefinite hiatus in 2016 following Zayn Malik’s surprising departure in 2015, and Cowell reportedly had a falling out with the group alongside the way in which. Whereas One Route was undeniably an enormous success, Cowell’s different makes an attempt at launching boy bands have largely flopped, and with December 10, he seems to be giving it yet one more shot.
In the meantime, December 10 will launch their first music video on December 15.

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