Netflix and Barstool Sports activities introduced a multi-year partnership Wednesday that may deliver video variations of “Pardon My Take” and two different Barstool podcasts to the streaming platform.
Starting in early 2026, new video episodes of “Pardon My Take,” “The Ryen Russillo Present,” and the hockey podcast “Spittin’ Chiclets” will solely be obtainable on Netflix. Podcast listeners will nonetheless be capable to entry audio episodes on different platforms.
“This partnership broadens how our members join with Barstool’s main sports activities voices and delivers precisely what our members crave: unfiltered commentary, sharp takes, and plain humor,” stated Lauren Smith, Netflix’s vp of content material licensing and programming technique, in an announcement.
Netflix introduced the same content-sharing settlement with Spotify in October. Beginning early subsequent 12 months, new video episodes of “The Invoice Simmons Podcast” and several other different podcasts produced by The Ringer, which Spotify owns, will likely be obtainable to stream on Netflix in addition to Spotify.
What You Ought to Learn Subsequent
2025’s most tectonically highly effective sports activities enterprise storylines: MoneyCall
Welcome again to MoneyCall, The Athletic’s weekly sports activities enterprise cheat sheet. (Need to get this conveniently delivered by way of e mail? Join right here.)
Identify-dropped at present: Ernie Johnson, Mark Shapiro, Ari Emanuel, Elle Duncan, Travis Kelce, Michael Jordan, Lionel Messi, Philip Rivers, James Madison, Ryan Seacrest, Campbell Wright, Chris Marinak, Audi, Jeff Miller and extra. Let’s go:
Who received 2025?
Andrew Marchand launched his 2025 sports activities media awards this morning — the “Golden Clickers” — and, past the status, it’s a TV-tinted window into the 12 months’s largest winners in sports activities…
What it means for viewers, media gamers
There are lots of sports activities media battles on your consideration from the normal gamers (ESPN, Fox, NBC, CBS, and so forth.) versus the newcomers (Amazon, Google and Netflix), however the behemoth combat for the way forward for the way you watch between YouTube and Netflix is probably essentially the most fascinating.
With its Barstool Sports activities deal, headlined by “Pardon My Take,” and its Spotify settlement, bannered by “The Invoice Simmons Podcast,” Netflix is making an attempt to make you watch among the largest podcasts on its turf. Whereas it received’t impression you for those who simply wish to hear on a podcast app, those that like to observe Dan “Massive Cat” Katz and Eric “PFT Commenter” Sollenberger will want a Netflix subscription to take action. These are all, little doubt, large cash offers for the podcasts.
It additionally provides status for podcasts if Netflix stays out there. Pods will begin on YouTube and, in the event that they develop sufficiently big, Netflix will bid to deal with its video. YouTube may strike again and begin retaining fashionable podcasts with offers of its personal. There are different gamers, as properly, however few have the deep pockets to compete with Netflix and Google.
Podcast offers like these are clearly the following steps in Netflix’s growth, which started with mailed DVDs, leasing programming from the networks it has largely now usurped, creating its personal new reveals and films, shopping for sports activities broadcast rights, and now podcasts. Netflix needs to be the No. 1 vacation spot for watching video, and YouTube could also be its hardest competitors.
The battle is on. — Andrew Marchand, sports activities media author
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