Air Jordan 11 ‘Gamma’ Achieves File-Breaking Launch on StockX

There was no query that the Air Jordan 11 Retro “Gamma” could be one of many top-selling sneakers of the yr, however the early numbers could exceed even the loftiest of expectations. 

In accordance with knowledge shared by StockX, the 2025 Air Jordan 11 Retro Gamma has the second-best launch day efficiency ever on the platform. This knowledge is measured by variety of transactions for the shoe on launch day, which means just one different sneaker has had extra particular person gross sales on the day of launch: the 2021 Air Jordan 11 Cool Grey. Coming in at quantity three on StockX’s high launch day performers is 2020’s Air Jordan 11 Jubilee.

There are a couple of components at play contributing to the Air Jordan 11 Retro Gamma’s secondary market success. Michael Jordan’s patent leather-clad eleventh signature mannequin has all the time been one of the vital standard within the Air Jordan franchise, as evident by the opposite pairs which make up StockX’s high launch day performers. The Gamma pair has an added layer of attraction in that it was the first-ever reissue for the colorway, which initially debuted in 2013.

However one other contributing factor is the sheer variety of Air Jordan 11s produced. Though Nike, Inc. doesn’t disclose official manufacturing numbers, it’s been instructed that over 1 million pairs have been produced in among the sneaker’s most in-demand types. 

The Air Jordan 11 has been regularly cited in Nike earnings calls as breaking information for the most important Nike releases ever. In a 2017 Q3 name, the mannequin’s “House Jam” colorway was known as the “largest and most profitable shoe launch within the historical past of Nike.” And in Nike, Inc.’s 2020 Q3 report, the 2019 Air Jordan 11 “Bred” was as soon as referred to as the biggest in Nike historical past.

As for this yr’s first-ever Gamma rerelease, it’s at present reselling for a mean worth of round $350. It was launched at retail on Dec. 13 for a retail worth of $235 and bought out shortly from almost each international stockist.