As publishers and digital platforms transfer decisively to digital-first fashions, the strain to ship content material quicker—with out compromising compliance or accessibility—has intensified. Mumbai-based Lumina Datamatics, a subsidiary of Datamatics World Companies Restricted, and a digital transformation associate for publishers and retailers, is betting on AI-driven automation, modular platforms, and ‘accessibility by design’ to drive the subsequent part of development. Sameer Kanodia, Managing Director & CEO, Lumina Datamatics, and Vice Chairman & CEO, TNQTech (the Chennai-based firm it acquired in December final 12 months), explains how AI-led platforms, born-accessible content material and India-led innovation are reshaping world publishing and commerce workflows. Edited excerpts.
How is digital-first publishing altering workflow expectations?
Digital-first publishing has redefined high quality. Pace alone isn’t sufficient—publishers now want clever workflows that scale, guarantee compliance, and ship accessibility from day one. At Lumina Datamatics, AI and automation are embedded throughout editorial and manufacturing, considerably decreasing turnaround occasions. Accessibility is inbuilt early via a Born Accessible method. The long run lies in adaptive programs that be taught repeatedly and simplify publishing at scale.
How is AI reshaping core editorial capabilities?
AI has advanced from a assist device into an lively collaborator in publishing. Duties like proofreading, tagging, metadata creation and evaluation era are actually quicker and extra constant. Importantly, AI enhances—not replaces—editorial judgment. At Lumina Datamatics, AI is built-in throughout editorial layers, particularly in training publishing. Going ahead, programs will proactively flag structural and stylistic points. Our proprietary platform BluPencil is already transferring in that path.
What’s the enterprise influence of quicker cycles, compliance and accessibility?
Pace, compliance and accessibility should transfer collectively on this enterprise. Sooner manufacturing cycles assist publishers reply to market demand, however pace with out compliance or accessibility could be counterproductive. To deal with that we’ve constructed workflows the place automation, validation and accessibility checks run in parallel. This cuts cycle time whereas guaranteeing world requirements compliance. The payoff is obvious—faster go-to-market, decrease regulatory threat and broader viewers attain. Over time, this builds belief and operational resilience.
How has fast commerce modified the function of cataloguing?
Fast commerce has raised the stakes for accuracy. When prospects anticipate near-instant supply, cataloguing turns into a frontline development driver somewhat than a back-office operate. Product descriptions, attributes, and pictures immediately affect discoverability and conversion. We work with giant world retailers to handle product information at scale, guaranteeing each SKU is correct, enriched and optimised. Our AI-driven catalogue platforms mix automation with human high quality checks to keep up consistency throughout thousands and thousands of listings. The following shift will likely be predictive cataloguing—programs that adapt to purchasing traits and native preferences in actual time, turning catalogues into development engines.
How do modular, API-first platforms assist publishers scale?
Scalability will depend on interoperability. Our modular, API-first platforms—XEditPro, BluPencil and RightsPlatform—combine seamlessly into current ecosystems. Shoppers can modernise incrementally whereas retaining management. We’re now including AI layers that make platforms self-optimising. Our aim is to allow world scale with out sacrificing stability or precision.
What are your India growth priorities over the subsequent 12–18 months?
India is central to our technique—as a expertise base and innovation hub. Over the subsequent 12–18 months, we’re increasing supply areas and constructing groups in content material expertise, information science and accessibility engineering. From a worldwide perspective, our India operations anchor supply throughout the US, UK, Europe and the Philippines, offering scale, resilience and adaptability. Our long-term aim is to place India not simply as an execution engine, however as a core innovation hub for world shoppers.
What lies forward for the corporate by way of investments and scale?
We’ve seen regular development throughout publishing and ecommerce, supported by sturdy consumer relationships and acquisitions like TNQ Applied sciences. Adoption of our proprietary platforms is driving recurring income. Going ahead, investments will concentrate on AI-led platforms, R&D and expertise. Our ambition is to construct Lumina Datamatics right into a globally trusted model for digital content material, commerce and accessibility.
Leave a Reply